Overview
A marketing agency specialising in retail, experiential events and social media marketing is seeking a Retail Marketing Manager to oversee marketing activities for two retail centres located in Gauteng. The role requires a strong understanding of retail marketing strategy, tenant engagement, and campaign execution to drive foot traffic, increase tenant turnover and strengthen the centres’ community presence.
Key Responsibilities
- Develop and implement marketing strategies aligned to retail KPIs such as foot traffic and tenant turnover.
- Manage communication and relationships with tenants, supporting store promotions and collaborative campaigns.
- Plan and execute experiential marketing events and centre activations.
- Oversee social media and digital marketing activities.
- Generate PR opportunities to increase centre awareness and visibility.
- Manage marketing budgets and ensure accurate reporting and administration.
- Provide stakeholder reports and marketing performance updates.
- Monitor retail performance indicators and adjust marketing strategies accordingly.
Minimum Requirements
- BCom Marketing or relevant marketing degree (minimum qualification).
- Minimum 2–3 years’ experience in retail marketing (non-negotiable).
- Shopping centre marketing experience preferred.
- Proven experience executing marketing campaigns, promotions and events.
Skills & Competencies
- Strong relationship management and communication skills.
- Strategic thinking with the ability to execute campaigns hands-on.
- Strong reporting, organisation and administration skills.
- Clear understanding of retail marketing KPIs including foot traffic and tenant turnover.
Values & Personal Attributes
- Honesty and integrity are core values required for this role.
- Ability to handle a high-pressure and stressful work environment in a professional and positive manner.
- Maturity and professionalism in dealing with tenants, stakeholders and operational challenges.
Candidates will be required to present a short marketing strategy during the interview process.
Package Details
- Salary: Market related
- Laptop provided.
- Data allowance provided.
- RA contribution included.
- No medical aid benefits are offered.